By Joel M. Cooper
This publication is enjoyable to read!...Cooper takes care to delineate these reports that have been rather vital of their goal, quite shrewdpermanent of their layout, and so much groundbreaking of their effects. He makes a gripping tale of the inception and march of growth in what might have been easily a protracted sequence of fascinating study initiatives. In doing so, he made me nostalgic for a time while the sphere of psychology used to be alive with pleasure and overrun with learn issues that really made feel to these open air a slim strong point and that intended whatever to the citizenry." -Alan Cheney, PSYCCRITIQUES"Cooper (Princeton) does a very good activity summarizing study at the notion of cognitive dissonance because it used to be first elucidated by way of Leon Festinger within the 1950s...Cooper brings a much-needed old standpoint to cognitive dissonance, and he peppers his dialogue with attention-grabbing own anecdotes. Political analysts in addition to psychologists can be attracted to the categorical stipulations that elicit cognitive dissonance." -D.J. Winchester, Yeshiva University"Dr. Joel Cooper has been on the very vanguard of study on dissonance thought for many years now. during this publication, he presents an excellent and engagingly-written assessment of the 50-year heritage of dissonance examine and a masterful account of the consequent advancements within the concept. The booklet can be an exceptional source for readers accustomed to dissonance examine and an enlightening advent in the event you are not" -Professor Russell H. Fazio, Ohio nation collage Why is it that folks who smoke proceed to take action realizing how undesirable it really is for them? What drives humans to committing adultery although they inherently think this can be incorrect? what is the final result of this contradiction within the brain? Cognitive dissonance has been a tremendous and influential concept seeing that Leon Festinger released his vintage paintings in 1957. it's recognized by way of each social psychologist, so much psychologists of any stripe, and the lay public, making its means into such mainstream courses because the ny instances with expanding frequency and accuracy. eventually, dissonance has develop into probably the most popularly recognized expressions of social mental insights, making its method into the literature in patron, overall healthiness and monetary habit, and has develop into a regularly used clarification of political habit within the renowned press and magazines. In marking the fiftieth anniversary of the theory's inception, Joel Cooper - arguably the student such a lot linked to dissonance study some time past few many years - has offered a stunning, smooth and finished research of the nation of dissonance conception. This booklet charts the development of dissonance idea, assessing its effect not just inside our realizing of psychology yet in daily studies in addition. it's going to be vital analyzing for college kids in social psychology, both undergraduate or graduate, yet both correct to a number of alternative readers who have to comprehend or proportion a similar passions for appreciating the importance of cognitive dissonance within the human psyche.
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This publication is enjoyable to learn! .. .Cooper takes care to delineate these stories that have been fairly vital of their objective, rather shrewdpermanent of their layout, and so much groundbreaking of their effects. He makes a gripping tale of the inception and march of development in what might have been easily a protracted sequence of attention-grabbing study initiatives.
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Additional resources for Cognitive Dissonance: 50 Years of a Classic Theory
Here, Festinger and Carlsmith (1959) made a prediction that seemed less than obvious in terms of everyday wisdom but which followed logically from the theory of cognitive dissonance. They predicted that the speech given for a small amount of money would produce more favorable attitudes toward the task than the speech given for a large amount of money. Remember our dissonance formula above. The discrepancy between believing the task was boring but saying it was exciting created cognitive dissonance.
If I chose to undergo an embarrassing screening test as a student in Aronson and Mills’s (1959) experiment, it must be that I really liked discussing the secondary sexual characteristic of lower animals. Why was it parsimonious? Self-perception did not require that internal states be involved in the process. It did not involve raising and lowering people’s level of arousal nor did it need to postulate the drive to reduce that arousal. qxd 3/16/2007 2:52 PM Page 39 inference process that people use to infer the attitudes and characteristics of others.
They did not need to devalue the toy because they had a very good reason to support their behavior. When Aronson and Carlsmith asked the children to rate how much they liked the robot, children in the mild-threat condition rated it significantly lower than did children in the high-threat condition. Mild threat led to internal attitude change; severe threat did not. The moral of the story is that if you want to have your child keep his hands out of the candy jar, use a mild admonition and he may well change his mind about how much he likes your candy.